What Is Digital Marketing? Types, Strategies & Best Practices

Image

08 February, 2024

Types and Strategies of Digital Marketing

Creating a solid digital marketing strategy for your business begins with a better understanding of the types of digital marketing methods that yield the best returns. Auks It Solutions introduce you to six types of digital marketing: SOCIAL MEDIA MARKETING , SEARCH ENGINE MARKETING (SEO), PAY-PER-CLICK (PPC) ADVERTISING, EMAIL MARKETING, MOBILE MARKETING and CONTENT MARKETING.

Budget-friendly: You can engage in some forms of digital marketing, such as email and social media, with little money.

Measurable results: Most forms of digital marketing allow you to measure key performance metrics, including total number of impressions, CTRs, cost per conversion, overall conversion rates and more.

Improved brand awareness: With so many people using digital devices to access social channels, texts and emails, you have near-unlimited potential to generate awareness for your brand and products.